Callaway Golf Re-Shapes The Game Again With FT-i Driver
CARLSBAD, CA, December 6, 2006
– Callaway Golf Company (NYSE: ELY) will once again change the face of the
game – literally – with the 2007 release of its most advanced driver ever:
the Callaway Golf FT-i™, the “new shape of straight.”
The new FT-i Driver features a revolutionary
square clubhead design that expands on Callaway Golf’s superior
weight-shifting Fusion® technology platform that uses multiple materials
in clubhead construction. The new 460cc Complete Inertial Design™
precisely positions discretionary weight in the outer corners of the
clubhead and was designed to produce the highest total inertia of any
driver on the market. The resulting resistance to both horizontal and
vertical twisting provides unrivalled forgiveness and more distance on
every drive.
The FT-i Driver also incorporates Callaway
Golf’s proprietary OptiFit® Weighting System, which produces three center
of gravity configurations—Draw, Neutral or Fade—and enables golfers to
choose the configuration that best suits their individual game. It also
boasts Callaway Golf’s largest, most robust CT/VFT titanium cup face,
which is designed to the legal limit to dramatically increase ball speed,
distance, forgiveness and stability for longer, straighter drives.
“We are committed to developing the most
innovative technology to help golfers better their game, and in some
instances, that means starting from scratch and completely changing the
shape of club design,” said Jeff Colton, Senior Vice President of Research
and Development. “Simply put, the Callaway Golf FT-i Driver pushes the
boundaries of shape, imagination and performance.”
“I’ve seen many new drivers come and go
over the years, and I absolutely believe that the FT-i is the best driver
I have ever had the pleasure to use,” said Callaway Golf Staff
Professional and World Golf Hall of Famer Gary Player. “Never before have
I felt such confidence while addressing the ball nor such control while
striking it.”
The new FT-i Driver is available in both
standard and Tour models as well as men’s and women’s versions. The
standard models feature lofts of 9-, 10-, 11-, and 13(HT)-degrees and
feature the new Fujikura® Speeder® 586 shaft in light, regular and stiff
flexes. The 10- and 11-degree models are available left handed. The Tour
version has a slightly more open face, comes in 8.5- and 9.5-degree lofts
and features the new Fujikura Speeder 686 shaft in regular, stiff and
extra-stiff flexes, and the 9.5 degree model is available left-handed.
Callaway Golf will officially unveil its new FT-i driver and an array of
other new products at the PGA Merchandise Show in Orlando, Florida, in
January 2007. It will be available at retail beginning February 2007, with
a suggested retail price of $625.
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